All design projects are research-driven. Depending on the design topic the form and depth of this research will differ. Visual research – Observations analyzed in mood boards or mindmaps. Trend research – Trend watching, trend spotting, and trend forecasting. Technical research – Material properties, shape possibilities and restrictions, usable manufacturing techniques . Context research and definition – Ethnographics, key users, consumer needs, behaviors. CMF Research – Colour, Materials, Finishes.
Research-based first ideas and concept development. Developing different design directions and proposals. Articulating the broad outlines of function and form. Visualized using different artifacts such as concept sketches and simple model making. Concept sketches by hand – line drawings, marker sketches. Concept sketches by design programs – Illustrator, Indesign, Photoshop, Solidworks. Concept Sketch models made in 3D – Sketch with form, simple models from cardboard, plastics 3D printed, fabrics, wood, etc.
Research-based innovative product design. After different sketches, prototypes, and mock-ups the final product will be defined. Suitable colors and materials will be chosen. All details thought through. The final product can be presented in different ways: – Visualized using 3D modeling and renderings. – Prototype model made by 3D printing or other mockups. – If possible and desirable made out of the real material.
Graphic Design, creating graphics that can be used for a wide range of fields. Such as corporate branding, visual design, packaging design, textile design, or using graphic design to create a solid brand identity. Including Illustrations (incl. vectors) – Logo design – Infographics – Packaging design – Pattern design – Artworks for textiles: prints on interior products/clothing.
Developing products together with manufacturers. Visiting factories, suppliers, and manufacturers maintaining and gaining knowledge concerning different machines and production techniques. Checking if the manufacturing process goes on a sustainable and most efficient way, minimize waste material. Production supervision. Optimizing production. From a distance keeping contact and communication while products are being produced. Checking material qualities and samples to ensure the final products match the desired function and quality.
STYLING & PRODUCT PHOTOGRAPHY
Styling and product photography suitable for marketing, advertising in print, websites, and social media. Including High resolution & Low-resolution photography, Life-style photography, commercial photography, presentation photography, magazine photography, retouching photos.